Lori Senecal is currently CB+P’s Global Chief Executive Officer. She coordinates the 10 international offices of the firm and concentrates on its continuous global expansion. After having joined the firm in 2015, she was able to make a remarkable impression on the culture and business of CB+P by making it collaborative, agile and inventive.
With Lori Senecal’s unique leadership style, CB+P has been recognized by Advertising Age as one of the “Creativity Innovators of the Year” in 2017; likewise nominating Lori Senecal in 2016 as one of the four “Agency Executives to Watch”. Aside from that, she was repeatedly recognized in the AdWeek’s Power 100 List for the past couple of years. Lately, Lori was honored as a leader by Fast Company for transforming business futures that garnered her a rank in 2017 on Most Creative People in Business.
Before she joined CP+B, Lori was the CEO and Global Chairman of KBS. During her stint with KBS, the company expanded to more than 900 people globally from a mere number of 250 employees in the beginning. As such, KBS has been honored by Crain’s as “Best Places to Work in NYC” and listed as one of the “Standout Agencies” on the list of Advertising Age.
Still, while at KBS has she has been recognized as one of the “Women’s to Watch” on Advertising Age and was a Quantum Leap Awardee in the AWNY Game Changer Awards for innovation and leadership.
According to GC Report, Lori Senecal ‘s employment with KBS was preceded by her work at McCann Erickson and McCann Worldgroup as President of the Flagship New York Office and Global Chief Innovation Officer respectively.
Lori she typically starts her day by getting a work out that would allow her blood to flow and inspire some ideas. She says that while her itinerary usually involves meetings with team leaders from the 10 offices of CB+P where they discuss advancements on crucial projects; she spends most afternoons in meeting clients to delve into urgent matters and opportunities. Lori Senecal states that the regular communication with the firm’s clients and her team leaders help her become more focused and productive.
Click here: http://lorisenecalglobalceo.com/